The Festive Lighting Company is sponsoring a sculpture in an exciting new public art trail called Croydon Stands Tall, which launches autumn 2023 in aid of Crisis.
Croydon Stands Tall, presented by Croydon Business Improvement District (BID) in collaboration with internationally renowned Wild in Art, will be one of 14 London Borough of Culture showcase events.
The project aims to revitalise Croydon town centre with a 10-week mass participation art trail that will involve people from all communities, attract visitors and footfall, and help the local economy recover.
The 30 eight-foot-tall giraffe sculptures which form the art trail, will be uniquely and individually painted by selected artists and positioned across the town centre to create a free, family friendly trail suitable for all ages to enjoy.
Croydon Stands Tall will also be supported by a borough-wide learning programme for schools and youth groups. with smaller giraffe sculptures forming a second trail across Croydon.
At the end of the project, all 30 sculptures will be placed in an auction with the proceeds supporting Crisis Croydon Skylight.
The Festive Lighting Company is sponsoring one of the sculptures that will appear on the trail.
“On the 5th April two of our team attended an event to select the artist and sculpture we’ll be sponsoring. There were so many incredible designs to choose from with such great stories behind them. We’re so pleased to be sponsoring and involved with such a worthy cause.” Shaun Moore, Managing Director of The Festive Lighting Company.
Matthew Sims, Chief Executive, Croydon BID said:
“Croydon Stands Tall will take everyone on a journey from the moment it is launched, making art accessible for all, promoting health and happiness as we celebrate our people and culture. We are delighted to be working with Wild in Art on this exceptional project that will, we are sure, collectively bring communities of Croydon together as we stand tall.”
For further information on Croydon Stands Tall and how you can support Croydon and the London Borough of Culture, please visit www.croydonstandstall.co.uk